Salesforce Certified Marketing Cloud Engagement Administrator : MCE-Admn-201

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Salesforce MCE-Admn-201 Exam Syllabus Topics:

Salesforce Certified Marketing Cloud Engagement Administrator Sample Questions:

Question 1

What are two possible outcomes when "Send as Multipart MIME" is selected during the send process?
Choose 2 answers

A. Open and click activity are tracked in either version.
B. A custom text version will be sent with your HTML email.
C. An auto-generated text version will be sent with your HTML email.
D. The email will avoid detection by various SPAM filters.

Question 2

A Marketing Cloud admin is setting up Northern Trail Outfitter's newest business units and several users to assign to the new business units.
How would the admin assign users to the business units?

A. Give permissions to users at top-level account to assign their own business units.
B. Search for the individual user, select their name and click Edit Business Units.
C. Search for the individual user, select their name, and click Manage Business Units.
D. Re-import the users to update their assigned business units

Question 3

Northern Trail Outfitters (NTO) Is a global brand which Includes many subsidiary brands under the parent umbrella. NTO is the Enterprise business unit and also has a child business unit used for sending promotional email.
How should the rest of the business units be organized?

A. Create one child business unit for the other brands to share but apply folders and naming conventions.
B. Create new Enterprise business units for each brand and child business units for each of the brand's GEOs.
C. Create child business units for each brand and nest another level of child business units for GEOs.
D. Create and apply folders with naming conventions in the current account to keep track of brand assets.

Question 4

A Marketing Cloud admin discovers large sends are not meeting send speed goals set by the organization.
What functionality would get messages out the door faster?

A. Send Throttling
B. Marketing Cloud Connect
C. Journey Builder Triggered Sends
D. Burst Sending

Question 5

NTO wants to copy journeys across business units.
What could be used to replicate journey structure so it can be easily recreated in another account?

A. Copy activities
B. Journey Extracts
C. Journey Templates
D. Deployment Manager

Solutions: